THE VISION
- To be worlid-known supplier of technological solutions and equipment for bakeries.
- To have the largest market share in Bulgaria.
- To be a recognizable supplier of quality solutions for bakeries also in other Europen countries (former Yugoslavia,Eastem Europe and EU members).
- To win recognition on the field of process equipment,special equipment for pharmaceutical,powder coatings and GRP pipe production industry and to be a recognizable supplier of mixers and kneading machines for particular substances (rubber,paste,explosive material,etc.).
- To create a successful,stimulating and friendly working environment for employees.
STRATEGIC GOALS AND FUTURE PLANS
- To increase the sales,where the sales of process equipment must grow faster than the sales of bakery equipment.
- To reach a 90% market share in Bulgaria, as well as to boast its sales in the markets of the EU and Eastem Europe.
- To keep pace with the most important competitors to assure fundamental R&D.
- To reach a profitability of 4% or more.
- Ti invest at least 5% of the annual sales.
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